About WGB Group

Wilkins Geddes Beaudet (WGB) is a specialized sales agency serving retail channels ranging from Home Center to Office Supply channels. We support emerging and established brands, as well as private label products in the U.S., Canada, Mexico, Puerto Rico, and the Virgin Islands.

We never confuse effort with results. For over 40 years, we have positioned products where they sell. Brands trust us to get them noticed. Retailers count on us for quality products. All our partners rely on us to handle distribution and placement with integrity and innovation. This includes helping them manage mission-critical functions such as inventory management, cash flow, sales, hiring, and shipping logistics.

As our clients’ needs and technologies change, we adapt—enabling us to support whatever platform they’re using. From international conglomerates to small local manufacturers, we provide the highest level of professionalism, discretion and customer care. Our commitment also extends to our communities. We support causes that our clients champion and improve opportunities to contract with women and minority owned businesses. We lend our name and our financial resources; we co-sponsor regional events and we work nationally with the Make-a-Wish Foundation, Habitat for Humanity, and the KaBoom organization.

Our leadership team, Chris Beaudet and Jeff Geddes, have extensive retail and marketing backgrounds that complement each other.

With his entrepreneurial spirit and visionary approach, Chris focuses on holistic solutions, from advising our product partners on packaging, to helping our national retail vendors consolidate shelf space. Jeff helps our product and retail partners increase profitability by growing market share with out-of-the-box thinking and aggressive strategies.

We owe much of our success to our stellar, seasoned staff. From securing shelf placement to ensuring that your product stays on the shelf, to order tracking and shipping, to forecasting and analytics. Our support team is so highly valued that many of our clients have offloaded responsibility for many of their internal functions to our back office staff. Put them to the test. They won’t let you down!